Dawn M. Fritz, a smiling woman with wavy, gray-blonde hair, sits on a black bench in front of bookshelves filled with books and framed photos. She wears a navy blouse, pinstriped skirt, and jewelry, her hands folded neatly on her knee.

Dawn M. Fritz

Principal, Director of Marketing

In 2001, Dawn Fritz answered a classified ad to help Historical Concepts prepare some professional award entries, a job that was supposed to last a few weeks: she has been with the firm ever since and became a Partner in 2021. As the firm’s Director of Marketing, she enjoys speaking with prospective clients, coordinating photo shoots upon project completion, and sharing news about the firm with members of the media. In college, Dawn was an early adopter of “desktop publishing”, taking loans to buy a Macintosh SE (with a whopping 20 MB hard drive), and is amazed that she now gets paid for what was once an “expensive hobby.” She studied public relations and English at the University of Miami, and later earned a Master of Public Administration from the university’s School of Business.

Dawn has managed the production of both of the firm’s books, Coming Home (2012) and Visions of Home (2021). Her proudest Historical Concepts achievement, however, is ICON (2022), a book written exclusively for the Historical Concepts family and close friends to mark the firm’s 40th Anniversary. ICON honors the firm’s founder, Jim Strickland, and chronicles the firm’s history through first-hand reflections and archival photos and drawings.

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